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HOME BASED BUSINESS : Top 100 American Home-Based BusinessesStartupNation and Microsoft Office Live Small Business today announced the winners of the second annual StartupNation top 100 American home based businesses. Organized into 10 categories such as Most Innovative, Recession Busters and Boomers Back in Business, the Home-Based 100 celebrates the passionate and resourceful home-based entrepreneurs at the backbone of the American economy. The full results of the Home-Based 100 ranking are available on StartupNation's Web site at http://www.startupnation.com/homebased100. "The 2008 ranking shows that the home-based business is more relevant than ever. The current recession has spurred a new wave of home-based businesses as a response to loss of jobs, the need for supplemental income, and the sheer passion for blazing your own trail and running your own show," said Rich Sloan, co-founder of StartupNation.com and one of the country's leading small-business evangelists. "Home-based businesses are the biggest block of all businesses in existence, and we expect numbers to grow ever greater as extra bedrooms, kitchen tables, basements and garages become host to the innovative thinking and pursuit of success by millions of Americans." According to the Small Business Administration, more than half of all American businesses are based out of an owner's home, and home-based businesses contribute more than $530 billion to the American economy each year. The StartupNation Home-Based 100, composed of 10 top-10 subcategories, presents a unique look at the nation's top home-based businesses. Category winners span a wide range of revenue levels, sectors, ages and other characteristics. Categories include the following:
Many of the StartupNation Home-Based 100 submissions revealed that business owners are bucking the current economic downturn and finding business opportunities and success in these tight times. Historically some of today's most well-known businesses started in a downturn, including Microsoft Corp. and General Electric Co. Smart businesses started in a recession implemented common key strategies that helped them thrive this year. Winning strategies included the following:
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